Gamified engagement, built to perform.

One intelligent platform to create, deploy and optimise interactive experiences that educate, engage, reward, retain and monetise your audience across Qatar and the GCC.

IntegrationAPIs, SSO, CRM, consentData and analyticsCohorts, dashboards, experimentsAI and decisioningAdaptive content, next-best-actionEngagementChallenges, streaks, earned rewardsExperienceApp, web, WAP, SMS and portal
CreateDeployOptimise
10M+Users acquired through our telco subscription layer
8Active titles running on one platform
4Mobile networks in Nigeria
0Gambling mechanics, by design

What we do

Eight offerings, one platform underneath them. Clients take one line or combine several.

Gamified marketing

Campaigns, tournaments and co-branded knowledge challenges that turn ad budgets into measured participation.

Digital products

Live mobile game titles across sport, education, finance, wellness and culture.

Technology solutions

Engine, APIs, SDKs and integrations that enterprises run inside their own products.

Know-tainment platform

Knowledge-led games where the reward follows what the player learns, never chance.

AI engagement infrastructure

Adaptive content, behavioural data and predictive engagement models, delivered as an API or a module.

Gamification solutions

Onboarding flows, engagement loops, loyalty tiers and squad features embedded into an existing product.

Enterprise and institutional solutions

Wellness, education and training deployments for employers, schools, universities and public bodies.

Telecom value-added services

Subscription games distributed and billed with mobile operators, with carrier reporting and compliance built in.

You are not buying a game.

You are buying a controlled route from a person's attention to an action that matters to your business. The game is the mechanism. The measured action is the product.

AttentionA player joins through your app, channel or network
PlayChallenges, streaks and earned rewards give a reason to return
Measured actionA visit, a lesson, a transaction or a renewal you can prove

8 titles. One ecosystem.

Each live title proves the platform at scale and doubles as a ready-made template for your programme. Select a phone to see who it is built for.

Ask Markov to plan your campaign.

Describe the outcome you need in plain language. Markov drafts the audience, game format, earned rewards, channels, rollout and the measures that prove it worked.

MarkovCampaign intelligence

Your campaign plan appears here

Write a goal or pick an example to start.

Same mechanics. Measured lift in three sectors.

Results from our own deployments in Nigeria. Gulf performance is earned locally, which is what a Qatar pilot is for.

Financial services
~45%Higher activation rate
~40%Higher engagement frequency

Gamified onboarding that shortens time to first value.

Health
~65%Higher adherence
~75%Higher retention

Daily loops, streaks and progress tracking.

Commerce
~50%More repeat purchases
~35%Higher average order value

Earned rewards replacing discount-led incentives.

Source: Markov Games AI deployment measurement across live programmes. Measurement basis available on request.

One platform. Eight sectors.

Every buyer shares the same need: get a specific group of people to do a specific thing, repeatedly, and prove it happened. Select a sector.

Markov
Games AI
Platform

Why we are building in Qatar.

Qatar is our launch and reference market for the Gulf. The company is registered here, and the market conditions match the model we already run at scale.

A familiar environment

High mobile and internet penetration and normal multi-SIM use, very close to the subscription environment we already operate.

National priorities

Youth skills, financial literacy, digital wellbeing and AI-enabled learning map directly onto our titles.

A clear content gap

Arabic-first, knowledge-led entertainment with real rewards and no gambling is close to absent.

Already here

Entity registered in Qatar, with localisation of our lead titles as the first gating work.

~USD 489MQatar gaming market, 2024 (IMARC Group)
~USD 1.0BQatar gaming market projection for 2033 (IMARC Group)
~700KQatar mobile gaming users expected by 2027 (Statista)

Sources: IMARC Group and Statista.

Start with a 90-day pilot.

Tell us the action you need your audience to take. We agree the KPIs, run the pilot and show you the lift.

The infrastructure behind every game.

Artificial intelligence, gamification, analytics and telecom connectivity in one stack. Delivered across WAP, SMS, mobile web, native apps and partner APIs.

Cash Rush mobile screen

Most users go quiet. Here is what we do about it.

Organisations spend heavily to acquire users, then watch them disappear. The common failure is that nothing gives the person a reason to come back tomorrow.

Pattern 1

Users sign up and go quiet

Churn erases the acquisition spend that won them.

Daily loops, missions and streaks that create a reason to return
Pattern 2

Engagement never reaches revenue

Activity happens, but nothing changes for the business.

Challenges tied directly to the actions that matter
Pattern 3

Loyalty is bought with discounts

Margin erodes and price becomes the only reason to stay.

Rewards earned through play, skill and participation
Pattern 4

Campaigns talk at people

The message lands, but behaviour does not change.

Participation measured per person, with completion evidence

Three ways to put the platform to work.

Every title and every deployment runs on the same platform, so you start from something proven with millions of users, not a blank build.

We build it for you

A gaming product designed for your purpose, from a museum return-visit engine to a bank's financial literacy programme.

Best for
Brands, institutions and government bodies
Commercials
Paid discovery, development and managed service

License the platform

Our mechanics deploy directly inside your own app, portal or service, with your brand and your data dashboard.

Best for
Enterprises with an existing product
Commercials
Setup plus annual licence

Deploy through partners

A branded game experience delivered to your audience through operators, media and campus partners.

Best for
Operators, banks, universities and media
Commercials
Setup and licence plus revenue share or sponsorship

One platform, many deployments.

Five layers that make the business scalable rather than a sequence of custom projects.

ExperienceWhite-label interface across WAP, SMS, mobile web, app and portalA branded product can go live quickly without a new build
EngagementChallenges, points, leaderboards, streaks, rewards and progressionProven behavioural design rather than guesswork
AI and decisioningAdaptive content and difficulty, segmentation, next-best-actionThe experience adjusts to each individual player
Data and analyticsEvent tracking, cohorts, dashboards and experimentsEvidence that the programme worked
IntegrationAPIs, single sign-on, CRM connections, consent and auditIt fits inside an enterprise environment

Gamification solutions

We embed gamification mechanics into any digital product, platform or physical customer journey.

Gamified onboarding

Activation flows turned into guided challenge sequences that shorten time to value.

Engagement loops

Daily challenges, streaks and reward mechanics that build habits and improve retention.

Skill-based rewards

Rewards earned through verified knowledge and skill. Zero gambling mechanics.

Social and squad features

Real-time multiplayer, squad challenges, leaderboards and social sharing.

Branded tournaments

Custom knowledge and trivia competitions for sponsors, operators and enterprises.

Progress and loyalty

Badges, milestone rewards and loyalty tiers across any platform.

Beyond advertising

Standard digital advertising generates impressions. Gamified marketing generates interactions, data, habits and loyalty, and keeps working after the campaign ends.

Plan a campaign

Co-branded knowledge campaigns

Brand-sponsored trivia challenges for targeted segments, with measurable dwell time, recall and conversion.

Loyalty gamification integration

A gamification layer inside existing loyalty apps, customer portals or CRM systems. No rebuild required.

Sponsored national tournaments

Large-scale branded competitions with national visibility and media amplification.

Gamified customer acquisition

Challenge-based referral and onboarding that replaces passive ad spend with participation.

AI-powered engagement infrastructure

The AI layer learns from live play across our portfolio and makes each deployment sharper.

Adaptive content engine

Adjusts difficulty, topic mix and reward frequency to each player's preferences.

Behavioural data layer

Real-time engagement signals that feed personalisation, operator reporting and dashboards.

Predictive engagement model

Predicts churn risk, reward readiness and next-best-action, as an API or white-label module.

Scalable cloud infrastructure

Built for high concurrency across mobile web, WAP, SMS and app channels.

White-label suite

Operators, brands and platforms can integrate our capabilities into their own product.

Real-time analytics

Engagement rates, cohort behaviour, campaign performance and revenue attribution.

Our titles, ready to license

A bank that wants a financial literacy programme does not commission a new build. It licenses something already proven.

Titles are being localised for the Gulf in phases, including Arabic interfaces and Gulf-specific content.

How working with us looks.

Packaged engagement models with defined timelines, so you know what you are buying before you start.

Pilot programme

A structured 90-day pilot with KPIs agreed upfront and a clear path to a full commercial agreement.

Available immediately

White-label licensing

The full gamification engine under your brand, with custom content, branded interface and analytics dashboard.

4 to 6 weeks to deploy

Branded campaign activation

A sponsored knowledge campaign or tournament, with creative, technical and distribution handled end to end.

2 to 4 weeks to launch

Telco distribution

Content distribution with mobile network operators on a revenue share model, via aggregator or direct integration.

2 to 6 weeks to live

Institutional partnership

Curriculum-aligned tools and inter-institution tournaments for schools, universities and government bodies.

4 to 8 weeks to go live

Enterprise SaaS contract

An annual or multi-year licence for wellness, education or employee engagement, with onboarding and reporting.

6 to 10 weeks to deploy

Compliance by design

In the Gulf, compliance decides whether a product can launch at all. We build it in from the start.

No gambling mechanics

Rewards follow demonstrated knowledge, never chance alone.

Double opt-in

Subscription flows built for Qatar's double opt-in requirement.

Content approval

Every title carries a version record and an approval log.

Data privacy

Aligned with Qatar's Law No. 13 of 2016 on personal data.

Age suitability

Stricter design, data and support policies for family titles.

Proven in Nigeria. Built for the Gulf.

Markov Games AI is an AI-powered gamification and engagement technology company. We develop intelligent digital infrastructure that lets organisations educate, engage, reward, retain and monetize users through interactive experiences.

10M+Users acquired through our telco layer
8Active titles on one platform
4Mobile networks in Nigeria
LLCRegistered in Qatar

Vision

To be the AI-enabled infrastructure powering gamified marketing, knowledge engagement and the digital attention economy.

Nigeria to Qatar

Nigeria is our origin and our operating proof. Qatar is where that model enters the Gulf.

Operating base

Nigeria

  • Distributed across all four mobile networks
  • More than 10 million users acquired through our telco layer
  • Content release cycles, carrier reporting and consumer support at national scale
  • Measured lift in financial services, health and commerce
Gulf launch market

Qatar

  • Markov Games AI LLC registered in Qatar
  • Localisation of lead titles with Arabic interfaces
  • Pilots with brands, institutions and operators
  • Qatar results as the reference for GCC expansion

GCC expansion roadmap

Qatar first, then the wider Gulf in phases.

Phase 1, active now

Qatar

Phase 2, months 6 to 18

Saudi Arabia

Phase 3, months 12 to 24

UAE

Phase 4, months 24 to 48

Kuwait, Bahrain, Oman

Investors and partners

We welcome conversations with partners, operators, institutions and investors who want to build measurable engagement in the Gulf.

Contact partnerships

Start a conversation

Tell us the audience you need to reach and the action that matters. We will come back with a pilot proposal.

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